YU has launched its newest smartphone and the company’s first premium flagship device – the Yutopia – in the Indian market.
The Yutopia has a unibody aluminum design with the antenna bands integrated around the edges and a PureBlack glass up front that gives it a seamless look.
The phone has a 5.2-inch QHD LCD manufactured by Sharp. The display has a color gamut covering 91% of the NTSC color spectrum and a contrast ratio of 1000:1, and uses OGS to laminate the display and the touchscreen layer to the Corning Gorilla Glass.
Inside, the Yutopia runs on a Qualcomm Snapdragon 810 processor, with 4GB of DDR4 RAM and 32GB storage with microSD expansion. There’s also a 21 megapixel Sony IMX230 camera on the back with phase detection autofocus and optical image stabilization. On the front is a 8 megapixel shooter.
Yutopia also includes a fingerprint sensor on the back that can also be used to take quick selfies. The phone has DTS audio support and comes with Little Birds earphones from the House of Marley in the bundle. Customers will also get a six-month subscription to the music streaming service Gaana.
In terms of software, the phone runs on the familiar Cyanogen OS 12.1, which is based on Android 5.1 Lollipop, with the Marshmallow update arriving later. The phone also includes a new service called ‘Around YU’, which integrates multiple services in collaboration with companies like Zomato for ordering food, Scandid for shopping, Ixigo for travel bookings, Ola, Taxi for Sure and Easy Cabs for booking cabs. The goal is to integrate the services from these companies into one app so you can find everything in one place without having to install their individual apps. You can order your dinner, book your flight tickets, or call for a cab from within the Around YU app.
The Yutopia is powered by a 3,000mAh non-removable battery. The phone supports Qualcomm QuickCharge 2.0 for fast charging.
The YU Yutopia is priced at INR 24,999 ($375) and will be available exclusively through Amazon India. Pre-bookings start today and the phone will go on sale December 26 onwards.